Established in 2004, JV Diamond Center specializes in personal service and the custom made rare jewelry. The sprawling showroom sparkles with hundreds of exquisite classics meticulously created of gold, platinum and radiant stones. Owner Ziba Smartt has a Chemical Engineering degree and is a GIA certified diamond gemologist. Ziba has over 25 years of experience in the jewelry business and works alongside her sister Maryam Atashi, who is an experienced jewelry designer. Bryan Kiep brings over 25 years of experience and workmanship in jewelry repair. Together, we provide relationship-based service in which we get to know our clients on a personal level.